The World According to Me(mes)

Meme Blog Post by Lauren Fabiszak

A meme is a humorous image, video, piece of text, etc. that is copied (often with slight variations) and spread rapidly by Internet users. However, according to Wonderopolis from the National Center for Families Learning (NCFL), “Memes are not something new. To the contrary, memes go way, way back to the days when cultural ideas were spread through word of mouth as stories, fables, jokes, and new expressions. Internet memes, on the other hand, have only been around as long as the Internet culture that transmits them.”

Memes are a big part of Web 2.0, specifically in terms of how quickly they spread on social media sites such as Twitter, Tumblr, Instagram and Facebook. Chapter 10 of the “Currents in Communication” textbook says, “With the emergence of Web 2.0, which, in part, refers to tools that make it very easy to create and post content to the Web, the most popular applications are those that provide a platform for users to create content that other users can access. Facebook, LinkedIn, Twitter, Pinterest, and so on are all driven by user-generated content. Content is not developed centrally. Instead, anybody who has joined a specific service can post content.”

Examples of famous memes are: “The Success Kid”, “Could You Not Chloe”, and “But That’s None of My Business Kermit”. These memes became so popular because not only are they simple and humorous, but they also feature lovable/recognizable characters that can be related to multiple different situations and backgrounds. Viral videos and meme sites such as Cheezburger make their money strictly from advertising.

My own experience creating a meme was pretty interesting. I decided to do a Vine, since I have no knowledge of photo editing. I took a video that my roommate previously shot of me embarrassingly crying on the floor of our dorm room and made that my Vine. Even though it looks upsetting, I attempted to make it funny by connecting it to something in the news. Since news recently broke that Zayn Malik left the popular boy band One Direction (who I’m a huge fan of), there has been an emotional backlash from 1D fans. The day I posted my Vine was also April Fool’s Day, so I combined these two topics for my meme. I captioned the Vine, “When your roommate thinks it’s funny to tell you that Zayn rejoined 1D as an April Fool’s Day joke. #aprilfools #1d #crying.”

The post received 10 likes on Vine, 4 shares on Vine, 2 favorites on Twitter and 1 retweet on Twitter. It also has almost 500 loops (meaning that’s how many times it’s been watched.) I think this post received so much attention because it was humorous and related to hot topics that the social media world was already talking about.

Sources and Works Cited 

King, Elliot, Russell J. Cook, and Mitchell Tropin. Currents in Communication: Textbook, Reader, Notebook. Dubuque, IA: Kendall Hunt, 2010. Print.

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